TikTok generation say “I want to get married”

Our new survey of 2,000 young adults for Marriage Week 10-16 May 2021 finds that over 80% of 18-30s want to marry

  • More than eight out of 10 young unmarried women and men want to get married, according to our OnePoll survey of 2,000 adults aged 18-30, of whom 941 were in a relationship.
  • 86% of unmarried women and 80% of unmarried men under 30 in a relationship say they would “like to get married at some point” in their life, while 76% of women and 77% of men under 30 say they “expect to get married at some point”.
  • Age does not dull the desire to marry appreciably, with slightly fewer women wanting to marry, falling from 89% of 18-24s to 83% of 25-30s, whereas slightly more men want to marry, rising from 78% of 18-24s to 81% of 25-30s.
  • Nor does social class, with 91% of women and 83% of men in the top tercile wanting to marry compared to 81% of women and 82% of men in the bottom tercile.
  • We invite government – of whose cabinet 85% are married – to affirm this strong desire to marry among young adults by backing Marriage Week, and to motivate development of a fearless policy that promotes and distinguishes marriage in line with the evidence.


Here you can download the Research Briefing Paper as a PDF and the Press Release where it is available.

Media Links

Sunday Express – Marriage not out of fashion! 80% of TikTok generation want to tie knot

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